Deskripsi Lengkap

Skripsi
No. Panggil : 0064-2023/ESK-KOM Ard m
Judul : Motives for Audience Consumption of Medical Drama Series during the Pandemic: The Case of Grey's Anatomy
Pengarang : Ardhia Popitari,
Strata :
Pembimbing : Dr. Camelia Catharina L.S., S.Sos., M.Si.
Fakultas : Fisip
Tahun : 2023
Open/Membership :
Ketersediaan
Nomor Panggil No. Barkod Ketersediaan
0064-2023/ESK-KOM Ard m 0064-2023/ESK-KOM TERSEDIA
File Digital
Ulasan Anggota
Tidak ada ulasan pada koleksi ini: 79943
Sampul
Abstrak
This article identifies the uses and gratification of audiences who watch medical drama shows, particularly Grey?s Anatomy. As the longest-running medical drama series, Grey?s Anatomy has become an essential part of the television show world, particularly in the medical drama genre. The COVID-19 pandemic has left a more significant need for entertainment, especially from television shows and movies, since they are relatively easy to access, even from home. Utilising the typologies of audiences? consumption motives in the uses and gratification concept, this study aims to explain the case of Grey?s Anatomy, a medical series that depicts the global pandemic and focuses solely on the virus, with sides of the reality as health workers during the pandemic. The uses and gratifications typologies divided into four categories: diversion, personal relationships, personal identity, and surveillance. The article argues that the viewers of Grey?s Anatomy use the medical drama to satisfy their entertainment needs and seek fulfilment